About

The North Idaho Mercantile Collection – Gifts, Games, Decor & More
North Idaho Mercantile is a family-run business based in Coeur d’Alene, Idaho launched at the end of 2024. We’re Jed and Jaime Benoit, and this store is an extension of our love for the outdoors, great design, and well-made products. Together with our four kids and Jed’s parents, we live on five acres of countryside, where we raise chickens, enjoy a hands-on lifestyle, and teach the value of hard work (and a good game of cornhole).
North Idaho Mercantile specializes in high-quality, rustic goods made right here in the USA—with a few carefully chosen exceptions. From cornhole boards and Bigfoot décor to hand-crafted woodwork and classic gifts, we focus on products that reflect the rugged charm of American craftsmanship.


We started with a curated selection of products that we personally love, and we’re excited to expand our offerings over time. Whether you’re looking for a unique gift, a rustic accent for your cabin, or the perfect backyard game, we aim to bring you high-quality goods with personality, durability, and a touch of adventure.
By shopping with us, you’re supporting a local family business that values quality, craftsmanship, and community. Thanks for being part of the journey—we’re just getting started!
~ The Benoits
Questions? Need Help?
We love our customers! We’re a small family team and only have email support at the moment, but we will answer any support/contact requests as quickly as we can!